Organizers of Summer in the City are teaming up with Mid-West Family Broadcasting and its Summer Jam promotion to spike foot traffic on Friday, July 21, just prior to the kick off to this year’s Summer on Tap, featuring Sister Lakes Brewery.

 

Downtown Dowagiac will be a ticket location that Friday for free tickets to Y-Country’s Summer Jam, featuring A Thousand Horses on August 5. Vickie Phillipson, Chamber of Commerce program director, is looking for the two-hour ticket giveaway, and live remote, from 4:30 to 6:30, to drive foot traffic into the festival site, just prior to Summer on Tap opening its gate on Beeson Street and that night’s performance by Nashville’s Kari Lynch Band at Beckwith Park.

“Merchants who are participating in Sidewalk Sales are encouraged to jump on board with their own radio advertising package, either with Mid-West Family Broadcasting or our local station WGTO,” Phillipson said. “Both groups are offering special merchant rates to boost sidewalk sales.”

All commercials will kick off with a uniform message on Summer in the City Sidewalk Sales and will then feature information specific to each business. “Like Y-Country, WGTO will also be with us on Saturday with a live remote broadcast and music,” Phillipson said.

WGTO is offering 15 thirty-second commercials that will air July 17-22 for $75. Participating merchants are also invited to stop by the live remote on Saturday to jump on air. To sign up for the promotion, call Dick O’Day at 269.783.9550.

Y-Country is offering ten 60-second commercials, which will air beginning July 17, for $195, inclusive of the production fee. To sign up for Mid-West Family Broadcasting’s package, call Candice Martell, 269.308.0012.

Latest News from your Chamber

  • June 15th, 2017

    From the Desk of President Kim MacGregor

    Hello All!

    We are so excited to be doing the finishing touches on the website!  I hope you will all enjoy it and reap the benefits!  Pictures are a must, so if you haven't sent yours in, please do so!

    Read more ...  
  • June 15th, 2017

    Mark Your Calendars

    Summer in the City, July 20-22, Opening Thursday evening with the Jared Knox concert!

     

    See our Events page for more information!

     
  • June 15th, 2017

    Pair Up Your Sidewalk Advertising with Summer Jam

    Organizers of Summer in the City are teaming up with Mid-West Family Broadcasting and its Summer Jam promotion to spike foot traffic on Friday, July 21, just prior to the kick off to this year’s Summer on Tap, featuring Sister Lakes Brewery.

    Read more ...  
  • June 21st, 2017

    Depot Drive Repaving Project Begins

    Work began this morning on this summer's Depot Drive repaving project, as K&H Concrete Cutting from Byron Center began making curb cuts.

    Read more ...