Corporate sponsors have said in a small town, being associated with a festival is one of the leading methods of expressing their support for their community and is one of the best public relations initiatives a business can implement.
If you’d like to experience the benefits first hand, Dowagiac’s 23rd annual Ice Time Festival has openings for ice block sponsors starting at $125. Businesses that would like to sponsor an ice carving for $125 are being lined up for the winter arts festival, which returns to the downtown on Saturday, Feb. 2.
Kris Soenen, event chairman and owner of Who Knew? Consignment, said larger sculptures can also be created for businesses, as multiple blocks of ice, priced at $125 each, are combined to form one magnificent work of art. Soenen said the fee covers both the cost of the ice and the ice carver’s fee.
There are also corporate level sponsorships in which a business donates $400 or more to off set the cost of marketing the event and bringing in special activities. Corporate sponsors will be included in all press releases and on the event flier, and identified on site next to each ice carving.
Businesses interested in these opportunities, can call the Chamber at 782.8212.